Company
Insightrix Research Inc is a privately held company founded in 2001 by two business researchers: Corrin Harper, MBA and Larry Goodfellow MBA.
Insightrix is a full-service market research firm with expertise in both qualitative and quantitative research. Insightrix is an innovator in marketing research and its revolutionary process can be accredited to its creative and knowledgeable staff.
Because of its technological and research-savvy workforce, Insightrix has been a pioneer in utilizing technology to enhance the market research process. For example, Insightrix has embraced multimode surveying which combines online and telephone surveying as a means to increase survey response rates. In taking advantage of this innovative methodology, our clients have benefited from higher response rates and ultimately more accurate results.
Insightrix employs 26 full and part-time workers and over 65 casual employees. Insightrix currently has two offices; one is located in Saskatoon, Saskatchewan (Canada) and the second office is located Horsham, Victoria (Australia).
Feature / News
August 26th, 2010 (Saskatoon, SK). A new online poll conducted by Insightrix Research Inc. on behalf of CJME and CKOM radio shows that 55% of Saskatchewan residents either strongly oppose (28%) or somewhat oppose (27%) BHP Billiton acquiring PotashCorp in its recently announced hostile takeover attempt. In contrast, only 14% support such a move by BHP Billiton, while 22% are indifferent on the issue and another 10% are unsure on the matter.


